About the talk:

Ewa Golębiowska is the creator and Director of the Silesian Castle of Art Design and Enterprise in Cieszyn, the only regional design centre in Poland to date. She describes how this historic building is both informing and inspiring new applications for design and becoming a beacon for Polish design.

Between 2005 and 2007, Ewa coordinated the creation of the Silesian Design Network, the first complex programme for the promotion and implementation of design in Poland. The project, considered the best example of the implementation of a regional innovation strategy, led to a visible improvement in the use of design by entrepreneurs and local government and not just in Silesia. It received an award from the Polish Regional Development Agency, as a model of implementing Regional Innovation Strategies.

Recorded during: TEDxKraków 2010

Original subtitles: Krystian Aparta

Translated by: Krystian Aparta